Baron

Bags to suit the needs of contemporary businessmen and travellers 

Baron is a Swedish brand that makes bags and accessories with a focus on timeless design, high-quality materials and classic craftsmanship. The store is inside the Götrich & Co store on Humlegårdsgatan 19.

Baron has been manufacturing leather goods since 1978 and is particularly appreciated for its range of well-made, elegant and durable bags for the needs of the contemporary businessman and traveller. The range includes a few iconic models, all in Baron's classic style and quality with simple, clean cuts, high-quality materials and skilled craftsmanship. The leather used comes from some of the best tanneries in Santa Croce sull'Arno in Tuscany and the products are handmade by skilled craftsmen in a small-scale studio in Florence.

In the Östermalm store you can explore the different bag models and accessories. Thanks to Baron's proximity to Götrich – the two stores share premises – you can also take advantage of tailoring services here, with a particular emphasis on suits.